The Secret Ingredient of Every Ultra-Successful Marketing Campaign
Studies have shown that almost every person in the world owns a smartphone. People use it for various reasons.
There are those who use it mainly for communicating with people. Others use it for entertainment. And then there are those who are able to use it for their business or profession.
For many of us, smartphones are practically an extension of ourselves.
Smartphones have become an extension of our existence. Remember the last time you reached your office and realized that you left your phone at home? There’s this feeling of emptiness within that you can’t explain right? It sounds ridiculous but some even feel like they are naked when they don’t have their phones with them. This is how attached we are to our phones.
How did this happen?
Well, it’s all really based on how smartphones were introduced to the public. Marketers were able to find a way to make smartphones seem like something that we BOTH want AND need! Coming up with a product is the easy part when it comes to starting a business. The hard part, yet the most important one, is that you need to come up with a marketing strategy that will make people want to get your product no matter what. You should be able to create a fascinating idea behind your product that will catch people’s attention.
A successful marketing campaign depends mightily on a “BIG IDEA” that people can’t ignore.
If your marketing efforts are not big and bold, people will ignore your ads and pay attention to another product or service.
So what is a “BIG IDEA”?
The big idea refers to the other interesting and important aspects of your product. In the network marketing industry, almost everyone offers courses and education. You can set yourself apart from the competition by creating an idea about the product or service you are selling.
The perfect example of a big idea in this scenario would be the “chance to have a stress-free life where you can enjoy better financial freedom without having to work for long hours.” Nevertheless, you don’t need to mention this statement directly. If you can find a way to make people understand what your product can give them using an ad, you can be sure to make a sale.
How?
First, your ad must catch the attention of your target audience. Then, make people realize how clever and unique your ad is, so it will stick to their minds like glue.
You need to understand that people love it when they discover new things. Give them this satisfaction by offering an ad where they will experience an “ah-ha!” moment and understand the subliminal message behind your product. People are not interested in things that they already know. That’s why adults get bored when they ride a simple carousel.
They want something exciting!
Something that will invigorate their minds!
That’s where the big idea comes in. Your ads should have something that will entice people to get hooked on what you offer. Presenting the big idea should be executed with subtlety. Show your audience something that can arouse their interest but is not too blatant about it.
Your big idea should reveal something that is important, exciting, and beneficial. If your ad has all these three components, people will be lining up to do business with you.
Elite Marketing Pro/AttractionMarketing.com has capitalized on using the big idea principle. A good example is the Attraction Marketing Formula as it presents a very unique way of doing business.
Most people will tell you that you need to generate leads in order to make a sale. Here, we help you turn things around and let your prospects reach out to you instead. It’s a perfect opportunity for people who have a hard time reaching out to people and telling them about your business.
Another is the 10 Minute Traffic Machine. This product allows you to build your own list of prospects for FREE!
The best part about it?
You can do this WHILE making a profit. There’s also the Expert Branded Enrollment Funnel.
The title itself is already eye-catching. In reality, it’s all about webinars. It does sound boring, we agree. BUT, the big idea behind this product is amazing! You can earn more money in a single day that other people can make for longer periods.
If you’ll check our site, you will see that our webinars have resulted in 6-figure earnings. Your big idea will help you create a strong first impression of your product. It’s a great way to introduce your business and make them thirst for more.
Now comes the question, “So how can I come up with a big idea?” Well, you don’t have to worry too much about it. You can start with something simple first like coming up with a catchy title or tagline. Learn more about the value of having a big idea in this video.
You can also learn more about the best way to build traffic by watching this video about creating a successful marketing campaign.
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