The Online Success Strategy
Together with our partner Mike Klingler, we want to help struggling marketers see this key point…
Let’s be abundantly clear….
There is only ONE truly successful online marketing strategy. REALLY.
Really? you may say?
Yes. Absolutely. Because what you perceive as different successful strategies or variations are merely tactics – not strategies. Facebook ads, groups, chatbots, Instagram, YouTube, marketing funnels, webinar scripts—these are all tactics.
NONE of it works if the universal online success strategy isn’t behind it. The universal online success strategy ALWAYS will be found if a campaign is actually effective.
What Is The Classic Marketing Strategy?
In this video, our friend Mike Klingler emphasizes that, at its core, this universal strategy is the same marketing strategy that has existed since advertising and marketing has been used in the past 100 years. For example, in the days of famous marketer Dan Kennedy when direct mail marketing was starting, the same strategy was present. Likewise any marketing that existed before THAT where a person had to start small, and then generate a profit (or break even on the ads upfront) so they could then scale up their advertising and take the real profits later through following-up with their growing list.
Trying To Market Successfully Without This Universal Marketing Strategy Is NOT an Option
Most people don’t take the time to learn the basic strategy, or they simply don’t get it. And their results show it. The vast majority of people in various home-based businesses, network marketing, affiliate marketing, and even a lot of the struggling coaches, consultants, “gurus” and online course creators and the like miss it entirely. Some will stumble into it over time, through trial and error. Others observe well, and are able to model what all successful online entrepreneurs are actually doing.
Brendon Burchard, Marie Forleo, Sam Ovens, Mike Klingler, Mike Dillard, Ann Sieg, Tim Erway, Frank Kern and even the older generation like Bob Proctor and Jack Canfield — they all do the same exact thing. Those who struggle, don’t do it. They apply ALL of these together.
They:
- Build a list;
- Set it up so that your online relationships are growing through automation;
- Automate the marketing and sales;
- Use Cashflow optimization to incrementally increase what you earn per lead and per customer;
- Have multiple streams of income generated on the ‘back-end’ (which means automating more offers being sold to your list);
- Track what you earn per lead and per customer;
- Test, re-test, and incrementally increase what you earn per lead and per customer.
If you’re not doing that process of testing, scaling, automating and offering options and enhancements, THAT is what you need to learn how to do.
The Premier Marketing Tool
The best all-in-one solution to put all this together is NOT Clickfunnels. We used Clickfunnels for almost four years, and it is very good. But it is no longer the best. The best system now is Kartra. We will share more on this in our next post, How to Market Anything.
Our friend Mike Klingler teaches this in a detailed 2 hour class here. He’ll break it all down to show the math on tracking critical details like your Average Lead Value. He’ll also show you how all the top marketers increase that lead value through one or more Cashflow Optimization steps. Coming soon!
Continue onto the next post in this series: How to Marketing Anything
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Email: globalone2one@gmail.com
