PLS Training Affiliate Marketing and System Training Assets

In every marketing strategy – even in marketing funnels, you need content to entice target customers to click on your link, product or ad. Of course, you need to craft your stories and content in a way that does not turn off people. These stories should at least motivate or inspire them instead. And no matter what your business is, you can always tell these incredible stories in your own unique way.

Most of the time, when we say digital or content marketing, the idea is that the business is marketed via blogs, Social Media, and other platforms. Stories and content are shared online via email and websites. But businesses can still benefit from offline direct marketing too – and this can be done simultaneously with Internet marketing efforts. 

Promoting your business the old fashioned way should never be frowned upon. In fact, it can easily connect you to local leads and customers. Here are 3 ways to do it:

Stock on business cards.

Yes, this might be the most old fashioned way to market your business, but this is still effective if you know how to play your “cards” right. It doesn’t matter where you are going, you have to make sure that you bring along a stack of business cards with you on your wallet or car. 

You never know when and where you can meet potential customers and partners along the way. You may meet them while you are at a coworking space, at a business event, convention, or even while you are running errands. 

Design and wear your very own shirt.

Bringing along your business cards won’t be of much use if you don’t bring a bit of attention to your business. That’s why you need something very visible like a printed shirt that can serve as a walking ad!

You can spark other people’s curiosity and interest in your business with a funny or interesting shirt that has some of your business details on it. It is a great conversation starter, and it can also bring you close to quality leads and prospects! 

Once you have their attention, you can give them your business card for more details. Aside from shirts, you can also imprint your car with the same ad to increase exposure and interest in your business.

Conduct free training and seminars.

Training and seminars are usually done by networkers, but this method is not just exclusive to them. You can also conduct free training and seminars – even if you are running a different kind of business. If you are selling make-up and skincare products, for example, you can conduct a free skincare tutorial or make-up tutorial that uses your products. 

If you handle a business that handles travelers, you can conduct free guides and seminars that can help them gain knowledge about traveling abroad and safety precautions. You can do this offline (personal or group training/seminars), but you can also do this online via blogs or vlogs (if you prefer to do so).

Of course, you still have to establish landing pages and a marketing funnel that your offline leads and prospects can go to when it is time for them to access your business and services. All your efforts (whether online or offline) should be integrated into a marketing funnel system wherein you can use their contact details and info to enhance your content marketing and email marketing strategies.

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