Many of us join “automated marketing systems” online in the hopes of making money by just working at home or by posting ads from your mobile phone. However, if you ever wondered why this did not exactly turn out well for you, we might have the answers right here.
Now, we will be talking about why your legit marketing system did not work out. This does not include scams. If you are suspecting that you have fallen into a scam, we advise you to quit that business right away and try to get your money out.
What we will talk about here is an organized marketing and affiliate system that you haven’t quite worked out yet. This system promises you an income from a pre-built landing page, automated email list, or done-for-you sales funnels or presentations.
Essentially, these aren’t scams typically. You might have wondered why others are earning so well through these systems. Everyone “except you” – you won’t be the only one, but it might feel that way. Below are key probable reasons why could this be so:
It is not enough to have an automated marketing system in place. You need to have great content too! Your content initiates communication and engagement with potential customers. It is a compelling and convincing factor that can make people click on your links.
If you don’t make it interesting, people will not give it a minute of their time. You have to know how to grab their attention and tickle their curiosity. Show them why they should spare a minute to check your pages out! Despite automated processes, you have to show them value through your content.
Yes, the system might have promised you that it will help you build lists/leads and increase conversions, but what it did not tell you is that you need to build up a relationship with your potential customers too. And you cannot do that without – CONTENT.
The automated marketing system will only make the buying and marketing process smooth for you and the customer, but it won’t cultivate a more personal relationship with them. That’s why you also have to follow up through them. And you need to show something about yourself to make you stand out in a crowded marketplace.
Imagine yourself as a customer — you would not buy something if you are not familiar with a brand, right? And you would not buy from someone if the person who recommended it does not have your trust or confidence. The same rule applies here. People will not click on your links if they don’t trust you yet, so you really have to work on that first.
Build content and increase engagement with your followers and leads to gain their trust and confidence. Once you have that, people will click on your links and pay attention to your recommendations.
So now that people are clicking on your links and buying your products, what’s next? Does it stop there? No, it should not. You have to create and cultivate loyal and repeat customers too. So even if you gained conversions already, you still have to follow up and constantly engage with them.
An automated marketing system records everything that happens to your lead (once they step inside the funnel). You can gather the data and information and use it for a more personalized marketing campaign. Key is one key tip: Gather emails and sort out the one-time buyers and send them a new email to convince them to visit your site or buy from you again.
Again, you have to provide value in every step of the way. The system can only do so much for you. Usually, the system is designed as a fit-for-all template that can be used in any business or service. Your intervention is necessary to ensure that the system works personally for your target market and local campaigns.
Find out what pains and problems your target market has, match your offer to those pains and problems, and show how you can help them solve that. You will be pleasantly surprised at the results.
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