Many if not most people who aspire to be successful entrepreneurs believe they need to be perfect to reach their goals. They look for the perfect product or service to sell to the perfect target audience using perfect marketing techniques. To them, perfection is the Holy Grail for business owners who want to earn millions of dollars.
What most of us do not understand is that perfectionism is what keeps us from attaining success. We are bound by our fears, and this is what keeps us from really flourishing. We believe that if we commit mistakes, things will not turn out the way we planned. This is what scares us. We are afraid of the unknown. But what if the unknown is something better? What if things turn out better than expected because of these mistakes?
We need to overcome perfectionism and be ready to face challenges. The consequences we face after failing at perfectionism help shaping our future success. We learn from our errors and become better individuals because we know more. Perfectionism keeps us from taking action. We need to realize that we cannot achieve our goals if we do not do anything to move towards it.
In business, consumers are not looking for the perfect product or service. It may seem like they are but what they really want is something that is real. They want to know how you can really help them. Customers want factual results from the product or service you sell, and not the flashy ads that are usually ignored.
Aspiring entrepreneurs who are currently or previously employed usually profess perfectionism. They hold on to the fear they had in the past where they could lose their jobs if they make mistakes. These people are also afraid of wasting their time, effort, and money if things are not perfect. To succeed, you need to go beyond this fear and overcome perfectionism.
You can conquer perfectionism if you start employing the business owner mentality. Understand that since you own the business, you are free to make mistakes because nobody is there to fire you. Take action and do what you think will be effective for your business. Do not worry about what others will think if you fail, because the important thing is you were able to try new things and learn from them.
You need to stop being too hard on yourself. Tell yourself it is ok if you are not perfect because each person has something that is valuable to others. Recognize the fact that there are people who will see your value even if you are not perfect. Practice the entrepreneur mentality and forget about perfectionism. By acting now, you will move one step closer to success.
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