The “Magic Slot Machine” can be your ultimate cash cow. It could be your primary source of income if you take the right steps in your internet recruitment. The best part about it is you don’t even have to worry about people signing up or buying your product.
Imagine that you’re in a casino. You go around and find the slot machine area. There’s a lot of people playing and you decide to give it a try. You sit in front of the slot machine and you have your hopes up. You have a good feeling this is the machine that can change your fortune.
You stare at it for a few seconds, say a little prayer, and then insert your first quarter. You take a deep breath and then pull down the lever. The wheels begin to turn and you watch the pictures spin waiting in anticipation. When the machine stops, you see that all the pictures match each other. You won!
The machine spits out 50 cents. “Great!” you say to yourself.
You try it again and put in your 50 cents. You pull the lever and amazingly, you win again! This time, the machine gives you 75 cents in return.
You want to see how lucky you really are and insert the 75 cents back into the machine. You get a dollar. You do this repeatedly and the slot machine just keeps giving you more money. It’s a magic slot machine!
If this really happened to you, you would probably stay there for hours. You may even continue as long as you can still place a bet. In fact, you might even ask other people to make the shift with you so you can continuously win money.
Fortunately, it is possible to have this magic slot machine with internet network marketing. Moreover, you don’t even have to pull the lever manually. You have the luxury of online platforms such as Google and Facebook to do that for you.
Just like we mentioned in the previous days, marketing is very similar to relationships. You need to build trust first to entice the other party to invest in you. You also have to nurture that relationship to gain the commitment of that person.
This can be achieved gradually through these simple steps:
Step 1: Insert Your Quarter.
This relationship began the moment you invested your time and money into this business. You do your best to generate web traffic to your website and attract leads hoping to make a profit. You know it might be risky, but you still took the chance.
Step 2: Pull the Lever & Spin the Wheels.
The capture page on your website welcomes your visitors. It asks your potential prospects to voluntarily give you their contact details if they want to receive what you have. You can offer them free valuable information and other good stuff by using the email newsletters.
Step 3: The Initial Payout – Self Funded Proposal.
In your newsletters, you should introduce your “front-end” retail product. This allows you to slowly entice your prospects to buy a good product for a small amount of money before they ultimately decide to spend on the most expensive product or opportunity you have. This will give them the chance to ‘test the waters’ first. Furthermore, your ‘front-end’ product can help pay for your marketing costs while giving you extra profit.
Step 4: The Jackpot.
If they feel that your ‘front-end’ product gives them high value, it opens up the chance to sell them your more expensive product or opportunity. This means you have to over-deliver in your ‘front-end’ product to compel them to buy your pricier ‘back-end’ product.
The way you build rapport and your reputation can greatly influence your success in this process.
The majority of network marketers fail because they do not know how to properly follow this process. They end up spending too much time and money on methods that they believe in but don’t actually work. They buy leads or employ marketing strategies that cost too much hoping to make an earning in return.
Sadly, many networkers end up making small to no profits at all. Their business goes bankrupt and they have no choice but to leave the industry. Good thing there is a better way of spending money to get cold leads or blind advertisements to earn revenue.
You can capitalize on Google and Facebook to give you a guaranteed profit. If you do it right, these online platforms can serve as the Magic Slot Machine for your internet marketing business.
Once you attract prospects to your capture page, you will be able to receive their contact details allowing you to start building relationships. Send out free email newsletters containing valuable content to show your expertise and expertise. While establishing your authority, your newsletters should contain a plug that offers your ‘front-end’ retail product.
You can use your earnings from the ‘front-end’ product as your advertising cost. This product should give your clients more value and encourage them to buy your next offer that is to join your business or buy your more expensive product. You need to offer a ‘front end’ product that entails low risk and commitment for the customers. It should make your prospects think that they really need to buy your product.
Make sure your ‘front-end’ offer provides the buyer with extremely high value even if it is inexpensive. It should exceed the buyer’s expectations. You must consistently over-deliver from the time you send out newsletters, to the time your client makes a purchase. The initial contacts you make with your prospects will determine the amount of credibility you build.
Most home businesses fail because they lack this self-funded process. Let your prospects pay for your marketing by purchasing your ‘front-end’ offer. Then, reinvest your earnings to fund your marketing campaign to generate more leads and gain additional prospects. This opens up the opportunity to constantly recruit additional people in your business. VOILA! You have your magic slot machine.
Now you have an automated marketing campaign that automatically creates leads that produce sales. What’s even better is that you end up earning more cash than what is needed to fund this campaign. You are basically marketing for free!
Next, up, we will go into how you can attract people to buy both your ‘front-end’ and ‘back-end’ products.
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